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Tarik Ozkan

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Finally! On the Fly Bidding for Exact Match

Important points:   Any NEW Campaign (created after 4th June) whether created on Seller Central or on Zon.Tools is now by default fully automated with Auto-Mate 3.0, including Exact match keywords Any existing Campaign or PGN is still working the way it used to:– Auto-Mate 3.0 for Targets, Phrase, Broad– Keyword Guardian, Keyword Recycler, Big Nailer (Legacy Exact Automation) for Exact You will now see a “Legacy Exact Automation” toggle that will allow you to switch any Exact keyword or campaign between AM 3.0 and

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amazon advertising services

5 Ways You Can Utilize Amazon Advertising Services Into Your Business In 2019

Amazon recently cracked $320 billion in sales, further solidifying the company as one of the biggest in the world.  Since this is the juggernaut that people are turning to, and because Amazon has played a large role in ending the runs of some of the biggest retail institutions ever created, it’s definitely time that you carve out your piece of the pie by advertising on Amazon.  Amazon has its

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cybersquatting

Zon Tools LLC is Now the Owner of Zontools.com Domain and Cybersquatters Have Been Squashed

Cybersquatting has become rampant in recent years. There’s a growing number of cases of doppelgangers trying to abduct assets of legitimate brands. One such group decided to target our cutting-edge Amazon Advertising automation platform Zon.Tools. Together with our brand, our customers were exposed to various malicious activities. The good news is cybersquatters didn’t have it their way. We filed a lawsuit, which resulted in the takeover of the zontools.com

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what is amazon ppc

Knowing the Basics: What Is Amazon PPC and How Can It Benefit Me?

Imagine if your business could advertise directly to consumers through the biggest online retailer in the United States. What do you think that would do for your business? No wonder advertisers have seen a major shift in clients wanting to invest in Amazon PPC as well as Google AdWords. Some brands even moved 50-60% of their Google budgets over to Amazon. But what is Amazon PPC exactly? Learn all about

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Finally! On the Fly Bidding for Phrase and Broad Matches

Few important points: AM 3.0 is applying bid adjustment at the TARGET level (including new AUTO), PHRASE and BROAD keywords, and still at ad group level for legacy AUTOcampaigns. We are only applying Auto-Mate 3.0 to enabled entities (whether B, P or T). Bidding will be limited by your Min. Bid and Max. Bid settings, and calculated based on your Target ACoS and likelihood of conversion. In the presence of sales, AM 3.0 will never Increase nor Decrease your bid more than 20%/day In the absence of sales, if

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amazon sponsored products

7 Ways to Use Amazon Sponsored Products

Did you know Amazon surpassed Google in product searches, growing from 46% to 54% in a span of only 3 years? It’s not surprising, as many people go to Amazon as the default place to look for the products they intend to buy. Since the intent is there, Amazon is a great place to use PPC ads. This is what Amazon Sponsored Products offer – greater visibility to users

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sponsored products

Picking the Right Company: How to Automate Your Sponsored Products Campaign

Small business owners are drowning in their to-do lists. 72% of small business owners report feeling overwhelmed with their daily duties. Digital marketing and advertising are supposed to make your life easier, as a business owner. You’ve already got so much to do. Do you really want to add one more task to that list? Sponsored products are a wonderful way to get your listings noticed on Amazon. Automation

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Amazon Product Attribute Targeting

Product Attribute Targeting is a new way to target manual Sponsored Product campaigns. It allows sellers to buy impressions by bidding on ASIN or Category (brands, prices, and ratings). Amazon advertisers have now more control over the way they target customers with Sponsored Product Ads using product targeting. With product targeting, it’s easier to reach shoppers as they browse detail pages and filter search results for specific products similar

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About Zon.Tools

Zon.Tools is a full-scope enterprise automation and management solution for Amazon Sponsored Products.
It is the fastest, most advanced Amazon PPC Automation tool currently on the market.
It automates all Sponsored Products best practices and is flexible/granular enough to adapt to any PPC strategy or goal.

Ignite your Amazon Sponsored Products Ads!

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