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September 2019

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Placement Reports & Bid Modifiers

Campaign placement reports and edit option for placement bid modifiers are added! We started recording campaign placement report data for all of your campaigns starting today. To use this interface to analyze your performance reports for the campaign, click the newspaper button just beside each of the campaign name. See image below for the location of Amazon Placement Reports: Please note that bid and placement modifiers are not related

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September 27, 2019
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7 Awesome Amazon Feedback and Review Software Tools for FBA Sellers

Experts estimate that Amazon reviews drive 20% of the sales. This means each review you get is important; they even estimate one product review could be worth around $400 billion. Even negative reviews help you get more sales. A few negative responses make your item more believable. If all reviews are 5 stars, the customer can get doubtful. However, only 5% to 10% of customers leave a review. How

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September 21, 2019
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Amazon Advertising 101: Creating Your First Amazon Sponsored Product Campaign

Are you interested in utilizing Amazon’s Sponsored Products to drive paid traffic to your listing, improving your sales velocity? Advertising on Amazon is a crucial part of your selling strategy. Having a profitable campaign run with a decent return on investment can be the main driver towards higher overall sales. Table of Contents: Campaign types and definitions Sponsored Products Overview Creating your first Sponsored Products Campaign Campaign settings Campaign

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September 11, 2019
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Top 6 Mistakes to Avoid With Amazon Sponsored Products

Are you looking for effective ways to market your products on Amazon? There are over 30.2 million businesses in the US today. For the economy, this is a good thing as it ensures goods and products keep getting exchanged between people. This ensures the circulation of money all over the country. For business owners, it means there’s a lot of competition. To get ahead of the competition, you should

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September 7, 2019
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Utilize Amazon Enhanced Brand Content also known as A+ Content

While Amazon can be a very lucrative selling platform, it is also very competitive. So as an Amazon seller, you want all the advantages you can get over other sellers and companies. In 2016, Amazon Enhanced Brand Content was introduced to help sellers showcase their products via the positioning of their brand. However, not many Amazon sellers are using this feature to their advantage. Let’s talk about what this

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September 1, 2019
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What It Means To Be An Amazon Advertising Partner

Did you know that the average conversion rate of eCommerce sites is 1.33%? On Amazon, it’s a different story, though. The average PPC conversion rate of the platform is a whopping 9.47%. This means its PPC campaigns are on a whole other level than the off-Amazon ads. This is one of the reasons why advertisers are choosing Amazon and why Amazon’s advertising business has grown to be worth $10

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September 1, 2019

About Zon.Tools

Zon.Tools is a full-scope enterprise automation and management solution for Amazon Sponsored Products.
It is the fastest, most advanced Amazon PPC Automation tool currently on the market.
It automates all Sponsored Products best practices and is flexible/granular enough to adapt to any PPC strategy or goal.

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